“BRAIN FREEZE” is a series of objects that represent functional areas of the brain, all embedded in colour-dyed, solid Lucite. The work was created to highlight specific actions that correlate with brain activities. A juxtaposition of movement communicated through visual experience, frozen in time. “BRAIN FREEZE” is a snapshot into the enormous complexity of the human brain that embodies a multitude of messages which co-exist within each object.
Born and raised in Detroit, Doug Schwartz is the creative director at DetroitWick; a manufacturing gallery space in Eastern Market, the largest historic market in the United States. Doug’s artistic medium is “sensory experience”, a focus based on joining company and customer expressed through all 5 senses.